The Olympics. Various eSports. While the two things are somewhat similar in essence, they couldn’t be farther from each other in prestige, according to mainstream society. Well, according to a press release by the organizers of LA 2024 Olympic Games, eSports have something over the most prestigious sports event in the world.
The first advantage eld by eSports is its popularity over the millennial generation. Traditional sports’ popularity has been dropping for a long time now. Opposite, more and more people watch eSports. Competitive video gaming has been said to be just as popular as sports like ice hockey in America and it’s only the beginning. The huge influx of investor money should allow it to become even bigger than it is in the future. By the time 2024 comes, it’s possible, if not likely, that eSports will be just as popular as the big three of American sports: that game Americans call football despite it having nothing to do with feet, basketball, and baseball.
On this topic, LA 2024 Chairman Casey Wasserman said: “LA 2024 fully supports the IOC’s mission to get young people all over the world leading active, healthy lifestyles. We view eSports’ immense global popularity and continued advances in digital technologies as tremendous tools for reconnecting Millennials with the Olympic Movement. The 2024 Olympic and Paralympic Games in Los Angeles – a city always imagining what’s next, where sport, entertainment and technology mix like nowhere else – would enable the IOC to stay at the cutting-edge of digital youth engagement.”
The second area where eSports seem to be ahead of traditional sports is the technological aspect of its broadcasts. While the essence of the Olympics broadcasts hasn’t changed in a long time, with only some fancy graphics added to show distances and similar stuff, eSports broadcasts sometimes feature fancy schmancy projections, VR integration and various other tricks.
In the Press Release, the League of Legends World Championship Finals, which took place in the Staples Center, one of the proposed venues for Olympic basketball competitions in 2024, was mentioned by name. It’s no accident, because anyone, who watched the broadcast or were lucky enough to be there in person, can attest that the whole thing was visually amazing. eSports IN the LA 2024 Olympics probably won’t happen and shouldn’t happen (that’s a subject for another time), but if the organizers can take something out of the eSports’ book, it’s a win for both areas of the competitive event scene.